Brand Identity
First impressions matter. From logo design to brand guidelines, we help craft a captivating brand for your company based on authentic conversations about your ideal customer and your company's values.
Typical Timeline: 5-6 Weeks
Brand identities include:
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Strategy session
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Brand proposal and mood board
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Primary and secondary logos
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Brand marks
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Color palette
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Typography
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Patterns/illustrations
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Brand style sheet
Add-on services:
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Business naming
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Brand guidelines
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Marketing collateral
Our Process
Discovery
We’ll uncover the “why” behind your brand, explore your ideal customers, your competition and your differentiators. From there, I’ll create a mood board that reflects the visual direction of your brand.
Align, Design, Refine
Based on your feedback, I’ll create logo concepts that are consistent with the brand aesthetic and what appeals to your ideal customer. You’ll make a selection, which I’ll then tweak to perfection.
Deliver
Once we land on your perfect branding, I’ll prepare and package all your brand assets, along with a brand guide that makes it easy for everyone to use.
Print Design
Your brand should feel connected and cohesive across all customer touchpoints. Whether we’ve designed your brand or you have an existing one, we can help bring it to life with business cards, brochures and more. The perfect pairing of content and branding in your new print materials will inspire action from your customers.
Services Include:
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Apparel & Merch
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Brochures
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Business cards
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Flyers
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Invitations
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Menus
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Signage
Presentation Design
Whether you need a presentation created from scratch, help to refine your concept or optimizing your layout, we can help you craft a visually interesting presentation that keeps your audience engaged.
Services Include:
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Conference keynotes
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Custom presentation design
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Custom templates
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Executive presentations
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Internal meetings
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Investor decks
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Pitch decks
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Clean-up, updates and refinement
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Sales Decks
Our Process
Tell Your Story
Who’s your audience and what do you need them to know?
Show Your Story
We’ll create a structured, visual representation of your story, using compelling graphics supported by text and not the other way around.
Delivery
With a persuasive, aesthetically pleasing presentation at your fingertips, you’re ready to take your message on the road with confidence.
NikNan Design Retainer Program
If you have ongoing design needs but aren’t interested in hiring an in-house designer, the NikNan Design Retainer Program offers the ideal solution.
How does it work?
You pay for a set block of time upfront, which gives you priority turnaround service and a discounted rate based on the number of hours you commit to. The more hours you reserve, the lower your hourly rate will be. You’ll also benefit from ongoing support, continuity of designer and designs, and a cohesive, professional brand presence.
To receive a flat-rate monthly price, we require a minimum commitment of 10 hours per month, for a minimum of three months.
