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Benefits Open Enrollment design materials

Branding, Marketing Materials, Web Graphics


Brinker International, Inc.


Restaurant and Hospitality



Marketing Materials

Web Graphics

The Challenge

The HR Department at Brinker International, Inc. (a hospitality company that owns Chili's Grill & Bar and Maggiano's Little Italy) needed help producing educational and informational pieces about their benefits packages during open enrollment. The team wanted the materials to have a unique look that was an extension of Brinker's existing brand guidelines (established during a previous rebrand project by NikNan Design).

The Solution

Guides, flyers, posters and web graphics were designed to educate team members on offerings and plan changes. The branding included graphics representing benefit offerings like health insurance, vision and dental insurance, prescription discount programs and doctor-on-demand services. The bright colors and fun sans serif font are extensions of the existing Brinker brand guidelines. The brand aesthetic was carried through on all materials including coordinating the design for all Spanish materials.

Corporate Benefits open enrollment brochure materials
Benefits Open Enrollment posters
Benefits Open Enrollment flyer design materials

"NikNan design has completed a variety of projects for Brinker International, including our F'21 Open Enrollment Materials. She's super helpful, responsive and accommodating. It's been super easy to work with Nikki, she's always readily available, gives valuable insight and the work she creates is always exactly what we ask for!"

Giselle Armendariz 

Project Manager, Brinker International

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