Branding, Collateral, Signage, Presentation Template
Client
The Policy Circle
Industry
Non-Profit
Services
Branding
Collateral
Signage
Presentation Template
The Challenge
The Policy Circle's 7th annual summit is a highly immersive and impactful leadership experience that brings together policymakers, practitioners, advocates, researchers, and local leaders with curious and engaged citizens who want to get informed, build connections, and impact their communities. For their 7th summit, The Policy Circle team wanted an elegant, elevated feel to their branding that appealed to their primarily female audience.
The Solution
The branding for the summit needed to be highly adaptable for use on fundraising materials, on-site signage, and online content. A logo system was created that allowed internal teams to have plenty of options to choose from whether they only want the summit name or prefered to have the name, date, location and 7th annual designation. Textures, patterns and gold accented rounded out the branding to create an elevated, elegant appearance.
